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Saffrosun For Children to support your childs emotional balance

With Childhood Depression and Anxiety on the rise, and new Government measures to help schools tackle it, Saffrosun For Children is launched: high quality, saffron-based, all-natural supplement clinically proven to reduce symptoms of Emotional Imbalance


Randomised Clinical Trials prove Saffrosun For Children is safe and effective in reducing nervousness, low mood and constant tiredness

  • First and only supplement of its kind tackles emotional imbalance by boosting serotonin
  • Growing body of clinical evidence points to efficacy of Saffrosun’s active ingredients
  • Publication of a Green Paper on young people and mental health is due in XX

In the last few years, cases of anxiety and depression and in children and young adults have reached epidemic proportions. In January, Prime Minister Theresa May announced measures to tackle declining mental health and wellbeing in young people, including ‘scoring’ schools in terms of their pupils’ wellbeing. Over half of mental health problems starting by the age of 14, and evidence shows intervention is needed early to prevent conditions persisting in adult life. Standard treatments include counselling, cognitive behavioural therapy (CBT) and prescribed drugs, yet the latter can have unwelcome side effects, and children as young as 6 are being prescribed anti-depressants such as fluoxetine (Prozac). Between 2005 and 2012, there was a 54% increase in the number of young people prescribed antidepressants in the UK, triggering the issue to be raised as a 'matter of concern' by the World Health Organisation.



However, hope is on the horizon for parents and young people as we head towards the long British winter. An all-natural, food-based supplement is launched to support mental wellbeing, reflecting a growing interest and research into phytonutrients: The Naked Pharmacy launches Saffrosun For Children, a safe and effective natural supplement that works by boosting the body’s levels of serotonin - a hormone found in the brain, gut, and blood platelets, regulating mood, sleep and energy levels. It also gives people the ‘full, satisfied’ feeling after eating. Low serotonin levels are linked with depression, anxiety, poor sleep and other conditions.



Saffrosun For Children was formulated following the personal experience of the founder of The Naked Pharmacy, Kevin Leivers, whose son, Aragon, now aged 6 was a hyperactive child who seemed not to need to sleep: “In 2015, we launched Saffrosun as a supplement for adults. Now, we are proud to announce a formulation for children that is welcomed by practitioners and parents as a nutritional support for children which can be safely integrated with conventional medicines. When faced with a child or teenager who is nervous, has a low mood, or suffering from poor emotional balance, frequent tiredness and/or poor quality sleep, a high quality, correctly strength food-based supplement is an effective option to use alongside conventional approaches.”



Saffrosun For Children contains the world’s strongest, premium-grade Saffron stigma extract sourced from La Mancha in Catalonia, Northern Spain, (the region which grows the highest strength Saffron in the world). It contains 3 active ingredients: Crocin, Saffranal and Picrocrocin, which belong to a subclass of carotenoids known as Lepticrosalides. Lepticrosalides are clinically proven to improve psychological balance, tiredness, and help people feel rested and refreshed on waking. This new supplement uniquely contains a standardised strength of 3.5% bioactives (compared to Saffron grown in other areas, which provides only a 0.3% strength of one of these bioactives). Results of a new, randomized, double blind trial conducted in Queensland, involving 128 participants reporting low self mood, were published in Complimentary Therapies in Medicine. They show good statistical differences in depression, anxiety and stress levels when trial subjects received saffron extract. (See accompanying Q&A Document for further details).



In 2016, Health Secretary, Jeremy Hunt, said, “I think we are letting down too many families and not intervening early enough when there is a curable mental health condition, which we can do something about when a child is eight or nine, but if you leave it until they are 15 or 16, it’s too late. I think this is possibly the biggest single area of weakness in NHS provision at the moment. There are too many tragedies because children develop eating disorders or psychosis or chronic depression, which is then very difficult to put right as they get older.” Indeed, Leivers explains he was partly determined to formulate Saffrosun having witnessed fellow undergraduates suffer mental health issues and drop out from university. Drop-out rates have more than doubled in recent years due to poor mental health. According to the Higher Education Statistics Agency, in 2014-15, 1,180 students who experienced mental ill health left courses early - up 210% from 2009-10. There was a 28% rise in the number of students requesting counselling in 2015-6 compared to 2013-14. Mental health training for teachers and staff will be rolled out to a third of secondary schools this year, with the remaining two-thirds of secondary schools offered this training in the following two years.


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